Just add water: architecture startups!

Social Media
May 1, 2014, 2:43 am
Filed under: Startup


I recently had a chat with an old client of mine.  We somehow got on the topic of marketing and development of small businesses.  Over the last few years, his business has grown largely in part because of his website and social media.  He encouraged me to start a blog (ha! this one being not included), a tumblr page of images, instagram of the latest and greatest, linkedin, pinterest, facebook, twitter….it was endless his embrace of these social media outlets.

Halfway through our conversation, I couldn’t help but wonder how much time he spent constantly updating hi statuses on facebook, and instagram. At what point does it feel like a 24hr workday!  *yikes*  I’m all for free PR, but honestly it sounds e x h a u s t i n g!  Wondering how much you feel your firm needs to embrace social media to get new business?  Is it actually effective or is it a waste of time?  What sites are most effective?  Does anyone think these things are taking away from our work –is there such a thing as design/intellectual property?



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